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Property "Has-20intervention-2Dresponse" (as page type) with input value "The-20study-20finds-20that-20a-20“pure-20market-20substitution”-20theory-20of-20market-20effect-20is-20currently-20applied-20in-20fair-20use-20cases.-20The-20authors-20note-20that-20this-20approach-20tends-20to-20ignore-20context-2Dspecific-20factors,-20such-20as-20cultural-20intricacies,-20or-20how-20sampling-20may-20be-20a-20social-20good-20that-20amplifies-20otherwise-20marginalised-20voices.-20Furthermore,-20such-20an-20approach-20may-20also-20determine-20future-20decisions-20in-20the-20digital-20era-20such-20as-20e.g.-20meme-20culture.-20Instead,-20the-20authors-20suggest-20that-20the-20“market-20enhancement”-20theory-20should-20be-20a-20guiding-20principle,-20of-20which-20three-20factors-20apply:-20first,-20a-20comprehensive-20assessment-20of-20market-20effect-20(rather-20than-20simply-20the-20content-20of-20harm)-3B-20second,-20considerations-20as-20to-20how-20long-20the-20original-20work-20has-20gone-20unexploited,-20and-3B-20third,-20the-20“distance”-20between-20original-20and-20secondary-20markets-20(e.g.-20jazz-20and-20hip-2Dhop,-20akin-20to-20the-20“likelihood-20of-20confusion”-20principle)." contains invalid characters or is incomplete and therefore can cause unexpected results during a query or annotation process.

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