Gupta, P. B.

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Gupta, P. B. is an author defined within the Copyright Evidence wiki.

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 Citation
Coyle, Gould, Gupta and Gupta (2009)Coyle, J. R., Gould, S. J., Gupta, P., & Gupta, R. (2009). “To buy or to pirate”: The matrix of music consumers' acquisition-mode decision-making. Journal of Business Research, 62(10), 1031-1037.
Gupta, Gould and Pola (2004)Gupta, P. B., Gould, S. J., & Pola, B. (2004). “To pirate or not to pirate”: A comparative study of the ethical versus other influences on the consumer’s software acquisition-mode decision. Journal of Business Ethics, 55(3), 255-274.